Amazon’s flagship sales, “Prime Day” (July) and “Black Friday” (November), slash prices. But the real savings come by pairing discounts with the concurrent “Point-Up Campaigns.” We show you how to maximize your point returns.

How the Point-Up Campaign Works

Spending 10,000 JPY (tax-incl.) or more during the sale scales your point returns by up to 10%+.

Standard Multiplier Breakdown

• Prime Membership: +1.5% to +2.0%
• Amazon Mastercard Payment: +2.5% to +3.0%
• Designated Category Purchase: +4.0% to +5.0% (changes every event)

Hacks to Optimize Your Spend

1. Fund via Amazon Gift Card Campaigns

Check for pre-sale credit card top-up promotions on Amazon Gift Cards. Top up your balance first, then pay via gift cards to secure double returns.

2. Check Secondary Issuer Campaigns

Issuers like JCB often run parallel cashback campaigns like “Spend X JPY at Amazon, get Y JPY back.” Compare your cards before checking out.